Etude de cas ( version Anglaise)

International Mailing

Today, many companies are using multiple vendors to handle Canadian and international mail, including: presort, freight handling, mail sorting and managing their relationship with customs and foreign post offices. In many cases, this process creates additional work and costs, lack of accountability and potential mail delays.

Below are a few questions to help identify whether you may need help with your mailing strategy:

• Are your marketing and advertising campaigns encountering mail delays and extra costs due to multiple vendors not working together to ensure your mail is ready to be deposited on time?
• Is your mail not meeting postal regulations or being rejected at post offices?
• Are you getting the most cost effective postage rates and reliable service?
• Are you using the United States Post Office for your Canada and International mailings?
• Are you looking for a seamless solution and better customer service?

If your answer was yes to any of the questions above, contact Worldcolor Logistics (WCL) today to make sure that your international mailings are as effective as they should be.

Worldcolor Logistics can determine the most cost effective and reliable delivery solutions to meet your needs. For example, Worldcolor recently worked with a publisher to analyze their current distribution process and was able to save the publisher over 25% in postage savings and improve postal delivery transit by 3-5 days by mailing direct with Canada Post. Worldcolor assisted the publisher with registering for Canada Post’s publication service and becoming compliant with postal regulations, provided list hygiene and presort, mail preparation, freight, clearance, deposit and postage. The end result - better service and lower costs.

In another opportunity, Worldcolor Logistics worked with a client who was experiencing international mail delivery delays and complaints from their customers. WCL analyzed the client’s mailing campaign, recognizing great inefficiencies in the accuracy of their mail list and suggested performing Address Hygiene on the mail file. Address Hygiene showed that 32% of the addresses on the mail file required correction and 25% were not even mailable. This process greatly improved international delivery for this client, reduced delivery complaints and saved the client wasted postage and re-delivery fees.

Solution

Make sure that your company is capitalizing on the distribution advantages that Worldcolor Logistics’ international services have to offer:

• all inclusive distribution services for Canadian and international mail, including: postal consulting, list presort, mail preparation, transportation, customs clearance, postal and customs paperwork and deposits at postal administrations

• manage your mail schedule throughout the entire process

• all inclusive service allows you to work with one company, rather than managing multiple vendors to fulfill your distribution needs, therefore increasing accountability throughout the process

• analyzes your current distribution process and provides potential solutions to reduce costs and improve service

• clients can take advantage of utilizing Worldcolor’s Canadian and international postage accounts and permits

Whether you’re new to international distribution, or just looking for a cost-effective, reliable service, Worldcolor Logistics can work with you to determine the best solution to meet your needs.